Genpact brings customer experience enhancements to its AI-based platform Genpact Cora
The new features visualize and streamline workflows from the customer’s point-of-view to enable journey-driven transformation that connects the front, middle, and back-offices.
Genpact, a global professional services firm driving digital transformation has announced new customer experience enhancements to Genpact Cora, its modular, artificial intelligence (AI)-based platform that helps enterprises accelerate digital transformation at scale.
Focused on specific industries and their business challenges, Genpact Cora transforms banking, modernizes the supply chain, reimagines life sciences, and lets you breathe easier.
The new features visualize and streamline workflows from the customer's point-of-view to enable journey-driven transformation that connects the front, middle, and back-offices. The platform is also integrating patented Cora Journey360 software from TandemSeven.
Cora Journey360 software provides access to insights that reflect the latest research and quantitative data, enabling firms to make better decisions on where and how to drive client experiences.
"We are excited to see Genpact make this strategic acquisition to add experienced design thinking capability into the company. It can help Genpact and its client's design and operate as "OneOffice" – an integrated back, middle, and front office that creates a relevant and meaningful experience for stakeholders," stated Barbra McGann, EVP, Business Operations, HfS Research.
"This strategic move further places human-centered design at the core of the reimagination of customer and employee experiences. This is a crucial development, at a time when AI and other digital technologies are increasingly being leveraged in large enterprise processes," said Gianni Giacomelli, senior vice president and business leader, Digital Solutions, Genpact.
By integrating TandemSeven's expertise in customer and user experience, design thinking, and agile methodologies, with its existing capabilities, the company is providing a single view of customer journeys and personas, data-driven dashboards to track and monitor journey effectiveness, and connectivity to underlying operations.