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TL-CAMPAIGN-INNOVATIVE TRICKS


PTI Hyderabad
Updated: 31-10-2018 16:41 IST

Desperate times call for

desperate measures and contesting an election could be one of

those.

Candidates out on the hustings in election-bound

Telangana can be seen playing pallbearers, dancing themselves

into a frenzy at local festivals and even shaving beards of

customers in a barber's shop.

Often pilloried for neglecting their constituents and

showing up only during elections, these hard-boiled

campaigners are trying every trick in the book to shave off

some of the criticism by establishing personal connect with

voters.

Some tech-savvy contestants are also taking to social

media like Facebook and Twitter to reach out to the

digitally-literate voter.

A video showing Madhusudhana Chary, the Speaker of the

now dissolved Assembly, carrying a bier was widely circulated

on social media.

There was also picture of Chary shaving the beard of a

customer in a barber's shop.

The TRS leader, who is seeking re-election from

Bhupalpalle constituency, was recently seen spoon-feeding a

destitute man on the campaign trail.

Former deputy chief minister T Rajaiah was seen

breaking into a jig with women during a local festival.

Others like caretaker chief minister K Chandrasekhar

Rao's technology savvy son and the state's Information

Technology and Industries Minister K T Rama Rao is using

social media extensively to reach out to the electorate.

Those close to him said Rama Rao has constituted a

four-member team to handle his personal social media accounts.

Its job is to keep the young leader abreast of the latest

developments and prepare content for social media.

"He has four members who monitor his Facebook, Twitter

and other social media accounts. The TRS has about 100 members

to monitor social media platforms.

"Their job is to aggressively create awareness about

government programmes, beneficiaries and also counter remarks

by opposition parties and leaders," they told PTI.

Over 8.83 lakh people like KTR's Facebook page and his

speeches made at election rallies are streamed live on his

social media accounts.

KTR, the heir apparent to his father's political

legacy, is seeking a fresh assembly term from Sirisilla seat

and has been campaigning extensively across Telangana.

The TRS' official Facebook page has over one million

followers and is constantly updated with news and videos of K

Chandrasekhar Rao.

Telangana unit Congress president Uttam Kumar Reddy's

Facebook page, replete with his photographs at political

meetings, also has over 5 lakh followers.

As the campaign for control of Telangana hots up ahead

of the December 7 polls, more spice will surely be added to

the political potpourri.

(This story has not been edited by Devdiscourse staff and is auto-generated from a syndicated feed.)

COUNTRY : India