Left Menu
Development News Edition

JK Tyre establishes marketing arm in US

PTI | New Delhi | Updated: 01-06-2020 15:18 IST | Created: 01-06-2020 15:18 IST
JK Tyre establishes marketing arm in US

JK Tyre & Industries on Monday said it has come up with a marketing arm in the US to focus on sales, service and network expansion. The company has set up a new entity -Western Tires INC – based at Houston, Texas, thereby, embarking upon an aggressive plan to take the global business to the next level, JK Tyre & Industries said in a statement.

The company has been exporting to the US for over two decades through a network of local partners and with the acquisition of JK Tornel and enhancement of capacity at JK Tyre India, there has been a steady growth in the global markets including the US, it said. With the formation of the Western Tires INC, the company now has its own marketing arm for the US that will focus on sales, service and network expansion, it added.

To ensure a robust delivery model, the after-sales service will be backed by a team of technical experts from India and Mexico, the tyre maker said. "The US has been an important export market for us. The fact that we are now setting-up our operations here goes to show the significance of this country in our larger global expansion plans," JK Tyre Chairman and Managing Director Raghupati Singhania said.

With its own sales and marketing channel, the company is furthering its commitment towards the US market, he added. JK Tyre sells bus and truck radial tyres, passenger car tyres and light truck tyres in the US.


TRENDING

OPINION / BLOG / INTERVIEW

Why COVID-19 is unstoppable in USA despite it being ranked at the top of GHS Index?

Several worst-hit countries such as Italy, France, Spain, the UK, Canada, and Russia have peaked COVID-19 cases in April. Almost all of them have gradually flattened the curve. However, the USA is setting new daily records of infections tha...

COVID-19 seems cooking biggest ever global scam

The increasing number of corruption cases on COVID-19 funds from throughout the world and involvement of high profile persons indicate that the countries cant ignore corruption in their pandemic response programs. This has generated the nee...

Health Management Information Systems lack holistic, integrated, and pandemic resilient character

Being a part of the United Nations system, the World Health Organization WHO deserves its share of rebuke for its alleged failure issue COVID-19 health emergency alerts on appropriate time. However, the pandemic has also exposed loopholes i...

Pride in the time of coronavirus: a welcome move online?

This year is different in many ways not least as celebrations are also taking place against the dramatic backdrop of a global health crisis and a resurgence in grassroots activism following the death of George Floyd in Minneapolis. ...

Videos

Latest News

Curfew, alcohol ban as S Africa extends national state of disaster amid rampant COVID-19 infections

South African President Cyril Ramaphosa has announced an extension of the countrys national state of disaster till August 15 as the number of COVID-19 cases has increased exponentially in the country. Ramaphosa also announced an immediate c...

India-sponsored computer centre at Gandhi Settlement in S Africa cleared out in robbery

Students who relied on the computer training provided at low or no cost at the India-sponsored Mahatma Gandhi Institute of Computer Education and Information Technology at the Phoenix Settlement have been left destitute after the centre was...

Soccer-Cadiz return to La Liga after 14-year absence

Cadiz were promoted to La Liga for the first time since 2005 after Real Zaragoza were beaten 4-2 at home to Real Oviedo in Spains second division on Sunday. Cadiz had missed the chance to seal promotion on Saturday as they lost 1-0 at home ...

Canadian province of Ontario to announce Stage 3 reopening details Monday

Ontario Premier Doug Ford will announce details on Monday about the provinces third stage of reopening, his office said on Sunday, a step likely to end most restrictions introduced in March to limit the spread of the novel coronavirus.Stage...

Give Feedback