Apple to prioritize premium iPhone launches in 2026, Nikkei Asia reports


Reuters | Updated: 30-01-2026 11:52 IST | Created: 30-01-2026 11:52 IST
Apple to prioritize premium iPhone launches in 2026, Nikkei Asia reports

Apple is ‌prioritizing production and shipment of ⁠its three highest-end iPhone models for 2026 ​while delaying the ‍rollout of its standard model due ⁠to ‌a ⁠marketing strategy shift and ‍supply-chain constraints, Nikkei ​Asia reported on Friday, citing ⁠four people with ⁠knowledge of the matter.

Reuters could ⁠not immediately verify the ⁠report.

(This story has not been edited by Devdiscourse staff and is auto-generated from a syndicated feed.)

Give Feedback