Modicare's ‘Atoot Bandhan Rishta Dil Ka’ Roadshow Strengthens Bonds Across India

Modicare Limited, a leading direct selling company in India, continues its ‘Atoot Bandhan Rishta Dil Ka’ roadshow as it marks its 28th year. The next phase starts in Siliguri and travels 750 km through North Bengal, covering nine cities and connecting with 7500 consultants. The initiative celebrates the bond between the company and its consultants.

Modicare Limited, one of India’s top direct selling firms, is set to advance its ‘Atoot Bandhan Rishta Dil Ka’ roadshow, celebrating its 28th anniversary. The next phase, starting from Siliguri, will cover nine North Bengal cities over 750 kilometers in five days.

Flagged off by Mr. Samir K Modi on June 23, the roadshow highlights the company’s commitment to fostering deep connections with its consultants. Over 7500 consultants from Modicare’s North Bengal network will participate, underscoring the strong family-like bond that the brand shares with its partners.

In addition to North Bengal, the roadshow will expand to Uttar Pradesh, Karnataka, Jharkhand, and Rajasthan in the coming months. With a robust consultant base and diverse product offerings, Modicare continues to strengthen its market presence, particularly in West Bengal, which remains a key region for the company.