WAKO's Flagship Store Reimagined: A Blend of Tradition and Innovation

WAKO Co., Ltd. announces the completion of remodeling its flagship store's basement floor in Ginza, Tokyo. Designed by the New Material Research Laboratory, the revamped space, set to reopen on July 20, embodies the concept 'Theatre of Time,' merging tradition and innovation. The renovation highlights Japanese aesthetics and craftsmanship.

TOKYO, July 19, 2024 — WAKO Co., Ltd. has unveiled the remodeled basement floor of its flagship store located in the iconic Ginza shopping district. The revamped space, designed by the acclaimed New Material Research Laboratory led by artist Hiroshi Sugimoto and architect Tomoyuki Sakakida, will officially reopen on July 20.

The design, inspired by the concept 'Theatre of Time,' creates a dynamic environment that merges tradition with innovation. A central 'Stage' features rotating hands reminiscent of clock mechanisms, symbolizing a sense of perpetual transformation and new beginnings.

The basement floor will serve as a platform for designers, craftspeople, and artists, blending centuries-old Japanese aesthetics with contemporary creativity. The redesign aims to provide visitors a richer, more enjoyable future by showcasing Japanese culture, craftsmanship, and innovative brands that reflect WAKO's long-standing commitment to luxury and refinement.

(With inputs from agencies.)