TFPC Revamps Film Production Strategy Amid Revenue Challenges

The Tamil Film Producers Council announced a shift to revenue-sharing model for medium and large-budget films to protect producers amid falling OTT and satellite rights. Key decisions included collaboration with actors, potential strikes, and engagement with Southern film producers and government to address industry challenges.

The Tamil Film Producers Council (TFPC) has announced a strategic shift to a revenue-sharing model for upcoming medium and large-budget films. This move comes in response to declining valuations of OTT and satellite rights, aiming to safeguard the interests of producers.

During a general body meeting, the council urged leading actors and technicians to share both financial risks and rewards of productions, with a focus on prioritizing Tamil Nadu-based producers. Former council president and producer-director S A Chandrasekhar emphasized the practicality of revenue-sharing over reducing star earnings.

The council also warned of a potential one-day token strike to underline industry challenges and warned that continued friction with exhibitors could lead to a full work stoppage. A joint meeting with producers from Andhra Pradesh, Karnataka, and Kerala has been scheduled to discuss halting new film releases in Southern India.