JK Paper Champions 'Land Restoration' with Agro-Farm Forestry Initiative

JK Paper has released a new video emphasizing their 'Land Restoration' theme, an initiative in place since 1990. Utilizing Agro/Social Farm Forestry, the program has covered millions of acres and planted over 123 crore saplings, benefiting 1.28 lakh farmer families. The initiative promotes sustainability and offers significant environmental and social benefits.

In observance of World Environment Day, JK Paper has released a compelling video that underscores its unrelenting commitment to 'Land Restoration.' The initiative, rooted in Agro/Social Farm Forestry, has been a cornerstone of the company's operations since 1990.

The film vividly captures the cultivation and harvesting of tree species like Subabul, Casuarina, and Eucalyptus—key components in their sustainable paper production. This approach not only enriches green cover but also epitomizes a business model that balances profits with planetary health.

A wider look at the program reveals that it has significantly impacted both the environment and local communities. Covering nearly 9.50 lakh acres and planting over 123 crore saplings, the program has empowered 1.28 lakh farmer families, offering sustainable livelihoods. By developing short-rotation clones, JK Paper has enhanced productivity and yearly revenues for farmers.

Partha Biswas, Chief of Sales & Marketing, stated, 'We are devoted to protecting the environment while living sustainably. Our film takes viewers through this remarkable journey, showcasing our commitment to environmental responsibility and positive productivity.'

(This story has not been edited by Devdiscourse staff and is auto-generated from a syndicated feed.)