Chipset brand key factor for gamers for smartphone purchase: Cybermedia

According to the report based on a survey conducted across the top six cities of India, MediaTek and Qualcomm are the popular choices amongst consumers when it comes to 5G performance and mobile gaming.MediaTek Hyperengine scored high for performance amongst consumers with 92 percent satisfaction score while Qualcomm scored high of 93 percent in terms of industry leadership when gamers consider chipsets offering 5G technology.

Chipset brand is a key factor that influences the decision of mobile phone gamers for smartphone purchase, a report by Cybermedia Research said on Tuesday. According to the report based on a survey conducted across the top six cities of India, MediaTek and Qualcomm are the popular choices amongst consumers when it comes to 5G performance and mobile gaming.

MediaTek Hyperengine scored high for performance amongst consumers with a 92 percent satisfaction score while Qualcomm scored high of 93 percent in terms of industry leadership when gamers consider chipsets offering 5G technology. ''The CMR survey specifically takes into account consumer perception and perspectives of consumer cohorts, especially amongst specialist gamers, around 5G-capable and gaming-oriented chipsets. Gamers perceive Qualcomm as the industry leader in terms of offering 5G technology. ''However, MediaTek is gaining ground in terms of awareness, with specialist users now being equally aware of both brands,'' CMR head of industry intelligence group Prabhu Ram said.

The study covered 1,184 smartphone users in the age groups of 13 to 48 across New Delhi, Mumbai, Kolkata, Bengaluru, Chennai, and Hyderabad. As per the survey respondents, 5G will accelerate the adoption of Smart Home IoT devices. Amongst them, Smart TV will gain the most popularity driven by 5G adoption (29 percent), followed by smart health systems (21 percent), and smart speakers (17 percent).

According to the report, 70 percent of respondents expect 5 G-enabled phones to have faster response time, 67 percent expect faster connection speed and 66 percent are looking for cost-effective data plans.

''5G is expected to enable consumers to watch more streaming video (81 percent) on smartphones. Similarly, consumers believe mobile gaming is anticipated to get a boost with 5G (74 percent). Gamers believe 5G-enabled mobile gaming will enable high-quality graphics (82 percent), enable multiplayer mobile gaming (68 percent), and faster downloads (68 percent), amongst others,'' the report said.