Left Menu
Development News Edition

Indians interest in China-made products declines in this festive season: Survey

Indian consumers' interest in 'Made in China' products has declined during the current festive season as just 29 per cent of people surveyed bought Chinese goods, according to a survey conducted by online platform LocalCircles.

PTI | New Delhi | Updated: 16-11-2020 16:53 IST | Created: 16-11-2020 16:45 IST
Indians interest in China-made products declines in this festive season: Survey
Representative image

Indian consumers' interest in 'Made in China' products has declined during the current festive season as just 29 per cent of people surveyed bought Chinese goods, according to a survey conducted by online platform LocalCircles. Last year, around 48 per cent people surveyed had bought Chinese products during the festive season, the survey of more than 14,000 people stated. "When a similar question was asked in November 2019, 48 per cent consumers had admitted to buying China-made products during the festive season last year which dropped down to 29 per cent this year. This is a 40 per cent year-over-year decline in terms of absolute number of Indian consumers buying Made in China products during the festive season," LocalCircles founder and chairman Sachin Taparia said in a statement. The survey was conducted across 204 districts of the country between November 10-15, LocalCircles said.

Even among the 29 per cent respondents who bought China-made goods, 71 per cent said that they did not consciously purchase 'Made in China' products this festive season and 66 per cent consumers admitted to have purchased them because they offered higher value for money, the survey said. "After over 20 Indian soldiers were martyred in Galwan valley by their Chinese counterpart in June this year, the anti-China sentiment grew in India. In the LocalCircles survey conducted thereafter, 87 per cent Indians said they would be willing to boycott China-made products for the next one year," the survey said. Most of the consumers surveyed by the LocalCircles said that the Indian counterpart for a Chinese product is generally more expensive though it might be of better quality. However, many festival-related items like LED lighting, tealight candles, plastics, are one-time use products and hence quality is not the top criteria for many consumers etc. "While on an overall basis, the Indian consumer did spend less on Chinese products this year, the key takeaway for the government of India and MSMEs is to make manufacturing more competitive in India and improve scale. "If the high quality products that are Made in India can be produced at scale and cost of capital for Indian MSME is reduced through Government support, products Made in India will definitely find preference amongst Indian consumers," the report said. PTI PRS MR MR

(This story has not been edited by Devdiscourse staff and is auto-generated from a syndicated feed.)


TRENDING

OPINION / BLOG / INTERVIEW

China: A savior for emerging markets or a poison pill?

... ...

Future of Urban Planning: Artificial Intelligence guiding the way

Advances in emerging technologies like Artificial Intelligence and Machine Learning can help us understand our cities better and derive useful insights from real-time data collected through automated models....

Videos

Latest News

Portugal votes in socially distanced presidential election at height of pandemic

Masked, socially distanced and each using their own pen to avoid spreading germs, the Portuguese headed to the polls on Sunday to vote for the largely ceremonial post of president even as coronavirus cases reach record levels.Opinion polls ...

Amarnath Yatra: J-K admin expects 6 lakh footfall, issues directions to ensure safe, smooth movement

Expecting a footfall of nearly six lakhs during the annual Amarnath Yatra, the Jammu and Kashmir administration on Sunday issued directions to widen walking tracks and build retaining walls with special focus on laying down prefabricated ce...

UP Statehood Day: CM announces free coaching facility; likens COVID vaccine to ‘Sanjeevani Booti’

Uttar Pradesh Chief Minister Yogi Adityanath on Sunday announced the launch of an ambitious, state-wide, free coaching facility programme to help students prepare for various competitive examinations.Named Abhyudaya, the free coaching facil...

UAE cabinet approves setting up embassy in Tel Aviv

The United Arab Emirates cabinet on Sunday approved the establishment of an embassy in the city of Tel Aviv in Israel, state media said.The UAE and Israel agreed to normalise relations in August, a deal forged largely over shared fears of I...

Give Feedback