Cure.fit acquires fitness facilities aggregator Fitternity
- Country:
- India
Health and wellness platform core.fit on Tuesday announced its acquisition of fitnessfacilities aggregator Fitternity.
With a collective user base of three million users,Cure.fit and Fitternity will together occupy greater marketdominance in terms of ''empowering'' more than 5000 fitnesscentres spread across top 20 cities in India, Bengaluru-headquartered Cure.fit said in a statement.
While Fitternity will continue to exist as a separateplatform, this move will allow Cure. fit to scale 'Cult Pass' the companys recently launched all-access pass to the ''bestgyms and Cult centres'' in India, it said.
Co-Founder & CEO of Fitternity,Neha Motwani,said:''While Fitternity will continue to run as it always has, withCure.fit, we will be able to create a formidable force to grow& drive scale for our partners.''
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