Kerala govt inks pact with US firm to develop AR, VR ecosystem
Kochi, Jan 16 (PTI): Kerala Startup Mission (KSUM) has
tied up with Unity Technologies, USA, to develop an augmented
reality (AR) and virtual reality (VR) ecosystem in the state
by opening a centre of excellence here.
The centre would come up in the newly-inaugurated
integrated startup complex at Kalamassery, a press release
from the KSUM release said Wednesday.
Through the centre, Unity Technologies would support
startups developing products, services and
games on platforms, including mobile, PC, and various AR and
VRhardware, the release said.
The centre would also have special focus on providing
different levels of training on AR and VR developer tools to
"The AR and VR market is expected to witness huge
growth globally in the next 5-6 years, the release said.
The growth would be accompanied by the sprouting up of
a new set of businesses, it said.
"The centre of excellence for AR and VR developer
tools with Unity Technologies is a step taken by the
government of Kerala towards creating an ecosystem for new
businesses to grow and cater to the global demand,'' the
release quoted secretary to Department of IT and Electronics,
government of Kerala M Sivasankar as saying.
Sivasankar said the ICT Academy of Kerala and Centre
for developing of Imaging Technologies (C-DIT) have an
important role to play in the creation of the ecosystem.
"Unity Technologies is at the centre of the AR and VR
ecosystem, powering more than 60 per cent of all content. We
see this industry growing significantly over the next few
years," the release quoted vice-president (Asia Pacific) of
the US company Hubert Larenaudie as saying.
Talking about the tie-up, chief executive officer
(CEO) of the KSUM, Saji Gopinath said it was committed to
creating an enabling ecosystem for young ventures working on
various emerging technologies.
The memorandum of understanding (MoU) between KSUM and
Unity Technologies was signed by Gopinath and head (Asia
Pacific) of Unity Education and Centre of Excellence
Initiatives Anumukonda Ramesh.
The MoU was inked in the presence of Chief Minister
Pinarayi Vijayan on the sidelines of the inaugural of the
largest Integrated Startup Complex in the country two days
KSUM is the nodal agency of government of Kerala
for technical entrepreneurship.