'Ingenuity tour' of Siemens to be in Coimbatore for four days

The 'Ingenuity Tour' of Siemens Limited, launched recently to showcase technology solutions for SMEs, would be stationed here for four days from July 26. The tour would demonstrate a comprehensive array of innovative products, solutions, and services covering electrification, automation, and digitalization, as well as customized financing solutions for the manufacturing segment, a press release from Siemens, said here Thursday.

The purpose of the tour is to engage, address challenges and raise awareness about the technology solutions Siemens has to offer to key industries - automotive, food and beverages, packaging, machine tools, capital goods, power, pharma, cement, minerals and metals, the release said. The road-show is mobilized by an 'Ingenuity Truck' which would cover over 23 states and 120 cities across the country over a period of two years, it said.

The tour is targeted at various industry verticals and demonstrates the competitive advantage that can be gained by adopting innovative technologies and solutions, the release said. The need of the hour for SMEs is to take the lead in adopting new technologies and make it an integral part of their business strategies.

Those that are successful in understanding the power of digitalization and harnessing it across their businesses would lead this new wave of growth, it said. The MSME industry, a major growth indicator for economic development in the city, with a strong SME base and investment and going through an industrial reformation with SME and MSME identified as one of the significant contributors the elevated level of manufacturing performance and agility key to 'Make in India,' it added.