ONE Advertising Wins Gold for Joyful Eating Campaign

ONE Advertising and Communication Services Ltd. earned a Gold Award for its 'Khate Raho Khushi Se' campaign, celebrating the health benefits of joyful eating. The campaign for Ankur Edible Oils emphasizes science-backed communication to connect deeply with consumers, distinguishing the brand in a competitive market.

ONE Advertising and Communication Services Ltd. has clinched a Gold Award for Integrated Marketing Communication at Adgully's prestigious awards in Delhi. The accolade was awarded for their 'Khate Raho Khushi Se' campaign for Ankur Edible Oils, which strategically connected with consumers by promoting the joy and health benefits of eating.

The campaign, rooted in scientific research, communicated how positive emotions during meals enhance digestion and overall well-being. This approach aligns with Ankur Edible Oils' brand ethos of promoting health and happiness, differentiating the product in the competitive edible oils market.

Celebrating the achievement, ONE Advertising's Director, Ms Vibhuti Bhatt, highlighted the significance of connecting consumer insights with scientifically-backed communication. Ms Jyotsnaben Patel of Ankur Edible Oils praised the campaign for blending product quality with a powerful wellness message. Adgully's awards recognized excellence in marketing across North and West India, acknowledging standout initiatives in various media platforms.