TRAI Enhances Measures to Combat Unsolicited Commercial Communication

The TRAI has instructed Access Providers to ensure that options for UCC complaint registration and preference management are easily accessible on their mobile applications and websites.

In its ongoing effort to mitigate the issue of Unsolicited Commercial Communication (UCC), commonly referred to as spam, the Telecom Regulatory Authority of India (TRAI) has mandated Access Providers to enhance their mobile apps and web portals to facilitate user-friendly registration of UCC complaints and preference settings.

The TRAI has instructed Access Providers to ensure that options for UCC complaint registration and preference management are easily accessible on their mobile applications and websites. Additionally, essential details required for complaint registration should be automatically populated if users grant permission to access their call logs and other relevant data.

Further strengthening its monitoring mechanisms for UCC, TRAI has implemented amendments to the Performance Monitoring Report formats (PMRs). To enable more granular monitoring, all Access Providers will now be required to submit PMRs on a monthly basis, rather than the previous quarterly reporting cycle.