Startek Wins People’s Choice Stevie Award for AI-Powered Interaction Analytics

Startek®, a global customer experience solutions provider, won the 2024 People's Choice Stevie® Award for its Startek Interaction Analytics solution. This AI-powered tool enhances customer interactions by analyzing spoken and written data, significantly improving sales conversion and first-call resolution rates. Startek's win underscores its commitment to innovation in customer experience.

Startek®, a renowned global provider of customer experience (CX) solutions, has been awarded the 2024 People's Choice Stevie® Award for its groundbreaking Startek Interaction Analytics solution. This accolade was part of the 22nd Annual American Business Awards®, recognizing top new products in the AI – Other category.

This year, the People's Choice Stevie Awards drew more than 12,000 votes from the general public. All nominated new products and services in various ABA categories were eligible for the people's choice voting.

''Winning this prestigious Stevie Award is a testament to our relentless pursuit of innovation in customer experience,'' said Abhinandan Jain, Chief Growth Officer of Startek. ''Startek Interaction Analytics is a leap forward in delivering actionable insights and elevating service quality.''

Launched in March 2023, Startek Interaction Analytics uses machine learning to scrutinize customer interactions, deriving essential business insights. Its key functionalities include:

• Speech Analytics: Employs advanced algorithms to detect customer dissatisfaction and improve agent performance.

• Text Analytics: Analyzes written data to extract insights, enhancing customer satisfaction.

• Desktop and Process Analytics: Boosts agent productivity by examining application usage.

• Experience Management: Ensures ongoing improvements in customer experience (CX).

The solution has markedly improved CX, achieving a 3x increase in sales conversion and a 25% boost in first-call resolution. Additionally, significant improvements have been noted in post-call survey adherence and overall task efficiency.

The Stevie Awards, an international competition honoring outstanding workplace performances, receive over 12,000 entries annually from more than 70 nations. Startek, with over 35 years of CX excellence, operates in 12 countries and serves Fortune 500 companies as well as emerging startups.