Raygun collaborates with tech giants to encourage businesses

With eCommerce sales expected to top $3.4 billion in 2019 and 2 billion online shoppers by 2020, monitoring user experience is essential says the co-founder and CEO of Raygun, John-Daniel Trask, who this week launched a series of tech panels in the US.

Award-winning New Zealand application monitoring company, Raygun, has taken to the US, collaborating with tech giants to encourage businesses to rethink their online experiences, saying it's critical for business growth.

With eCommerce sales expected to top $3.4 billion in 2019 and 2 billion online shoppers by 2020, monitoring user experience is essential says the co-founder and CEO of Raygun, John-Daniel Trask, who this week launched a series of tech panels in the US.

Spending time between offices in New Zealand, and Seattle, John-Daniel has been bringing tech leaders together to collaborate on monitoring issues, learning from failures, and sharing how to increase sales conversions online.

"In today's world where software is all around us, a poor software experience can mean the difference between winning or failing. For example, apps that take more than three seconds to open are 60% more likely to be uninstalled within five days. Tech leaders are lacking visibility on problems that exist in the mobile applications, websites, and other digital channels, making monitoring more important than ever, the question is what should they be monitoring?"

The Tech Leaders Series Panel Event started in New Zealand with leaders from Xero, Vend, and PushPay, and this month featured Alexa, Nike, Microsoft, AWS, Tableau Software, Raygun, and The Standard at events in Seattle and Portland.

Seattle moderator, Cassidy Williams, previously named one of the 35 Women Under 35 Who Are Changing the Tech Industry, says events like this are important in bringing tech leaders together to learn from each other about improving software quality and customer experience.

Cassidy is known for encouraging women to break barriers and overcome personal challenges to follow their passion in science, math, computing, and engineering. Her expertise has led her to be featured in the documentary Big Dream, and speak at the United Nations, TEDxDesMoines, SXSW and Grace Hopper Celebration for Women in Computing.

"Looking at software from a leadership perspective is a really exciting topic for me. I'm excited to see how some of these leaders make decisions around the balance of company culture versus shipping software, and how both can work together and against each other."