Impact of E-commerce on Social Connections: RSS Leader’s Perspective

RSS general secretary, Dattatreya Hosabale, critiques how e-commerce and market-driven lifestyles erode social bonds and fundamental human connections in India. He underscores the importance of maintaining traditional values amidst modern conveniences and highlights contrasting philosophical views between Western ideologies and Indian traditions.

Rashtriya Swayamsevak Sangh (RSS) general secretary Dattatreya Hosabale expressed concerns about e-commerce lifestyles undermining social bonds and altering human relationships. He highlighted India's philosophical tradition as distinct from Western ideologies, emphasizing the importance of societal well-being and environmental respect.

Speaking at a book discussion, Hosabale argued that modern, market-focused life reduces interactions to transactions, lacking the deep-rooted trust of traditional marketplaces. Using the example of buying a book online, he questioned the human connection lost in such faceless transactions, favoring compassion and community-centered approaches.

He advocated for an education system centered on values, and lauded Bhutan’s Gross National Happiness model as an alternative to economic measures, emphasizing that societal and human well-being cannot exist apart from nature. Hosabale urged a balance between past traditions and present realities for future progress.