Bajaj Markets Joins ONDC Revolution: Expanding Digital Horizons

Bajaj Markets has integrated with the Open Network for Digital Commerce (ONDC), enabling its customers to access the network through its platform. This move allows users to buy electronics and appliances alongside financial products, expanding options for the platform's 16 million visitors with over 1.5 lakh SKUs available.

Bajaj Markets, a prominent digital marketplace for financial products and services, announced on Thursday its collaboration with the Open Network for Digital Commerce (ONDC). This integration will provide Bajaj Markets' customers with access to the ONDC network through both its app and website.

By becoming a buyer network participant on the ONDC Network, Bajaj Markets aims to enhance the shopping experience for its users. Customers can now effortlessly shop for electronics and appliances on the ONDC Network, in addition to accessing financial products and services via the Bajaj Markets platform.

With this move, Bajaj Markets' 16 million visitors can explore ONDC's decentralised network, which offers an extensive array of premium electronics and appliances, along with various flexible financing options. This integration aligns with Bajaj Markets' goal to provide a convenient digital marketplace that allows customers to compare, select, and purchase products with ease.

(With inputs from agencies.)