Inside India's Battle Against Tobacco: A Story of Determination and Hope

At Delhi University's Vallabhbhai Patel Chest Institute, the National Tobacco Quitline Services combats tobacco addiction. In 2024, over 94,788 callers sought help, with a 20.31% success rate. Mostly young men from diverse backgrounds called, reflecting the societal complexity of tobacco use. The service aims to expand its reach through AI-driven tactics.

Within the modest confines of Delhi University's Vallabhbhai Patel Chest Institute, a silent yet determined battle against tobacco addiction is waged daily. The National Tobacco Quitline Services (NTQLS) represents hope for many, as counselors strive to rescue individuals from the grip of nicotine.

In 2024, a staggering 94,788 people reached out to the Quitline, underscoring both the prevalence of tobacco use in India and increasing awareness about the importance of quitting. The challenge is daunting, but with a 20.31 percent success rate, the program offers a significant lifeline.

This quiet revolution is not limited to Delhi; it spans the nation, with regional centers providing multilingual support. The Quitline is not just a helpline but a testament to the growing determination to overcome a widespread addiction threatening public health and social well-being.

(With inputs from agencies.)