Airtel launches automated platform offering global interconnect solutions

Bharti Airtel today introduced Airtel Advantage - a first-of-its-kind, fully automated, unified digital platform offering global interconnect solutions. The platform allows carrier partners globally to select interconnect solutions from a diversified set of offerings and get on board in a few clicks.

The automated one-stop platform offers International Voice, A2P, P2A, P2P SMS, Direct Inward Dialing (DID) and International Toll Free Service (ITFS).

Airtel Advantage offers the following benefits:

• End-to-end digitized journey
• Swift customer onboarding & interconnect selections
• Real-time analytics and traffic statistics
• Single wallet for all services
• Pay-as-you-go

Initially, Airtel Advantage will offer International Voice and SMS, providing unparalleled global access to voice calling with 450+ direct interconnects and effortless expansion of A2P & P2P SMS footprint with 100+direct interconnects.

It will subsequently add DID and ITFS, allowing carriers to connect seamlessly with their customers from anywhere in the world with an option to route to their landline, mobile phones or PBX system.

"We are delighted to offer yet another innovation to our partners. The next-gen platform will place the power in their hands to find a solution of their choice and deploy it, all in a matter of hours. The transparency, agility, reliability and ease of doing business offered by Airtel Advantage will transform the way carriers globally access interconnects," said Vani Venkatesh, CEO - Global Business, Airtel Business.