Godrej Interio's Ambitious Expansion: Over 100 New Stores Planned

Godrej Interio, a home and office furniture brand, plans to open 104 new stores and add over 2 lakh sq ft of retail space across India in the current fiscal year. Currently operating 900 stores in more than 600 cities, the brand aims for a 20% growth and enhanced digital presence.

Home and office furniture brand Godrej Interio has announced ambitious plans to expand its retail footprint across India. The company is set to open 104 new stores and add over 2 lakh sq ft of retail space in the ongoing fiscal year as part of its nationwide expansion strategy.

Part of Godrej & Boyce of the Godrej Enterprises Group, Godrej Interio already operates 900 stores in more than 600 cities across India. The brand projects a 20 percent growth in this fiscal year and plans to exceed 1,000 stores by August, according to a statement released by the company.

The expansion will see the addition of 34, 24, 19, and 27 new stores in the northern, western, southern, and eastern regions of the country, respectively, said Godrej Interio's Senior Vice President and Head of Consumer Business (B2C) Dev Narayan Sarkar. The brand also plans to enhance its digital footprint, with its e-commerce platform serving more than 17,000 pin codes.

(With inputs from agencies.)