Maruti Suzuki's Bold Plans: Eight New SUVs to Reclaim Market Leadership

Maruti Suzuki aims to launch eight SUVs in the next five years to regain a 50% market share in India's passenger vehicle sector. Despite challenges, the company plans to expand its product range to 28 models, increase export capacities, and invest in diverse technologies, including biogas and electric vehicles.

Maruti Suzuki has announced an ambitious plan to roll out eight new SUVs over the next five years, aiming to reclaim a 50% market share in the domestic passenger vehicle space. This move comes as the company faces intensified competition and a decline in its market hold.

Under the strategic leadership of Toshihiro Suzuki, the automaker is expanding its current lineup to a total of 28 models and boosting production capacities to meet both domestic and export demands. This includes significant investments in electric, hybrid, and biogas technologies to diversify offerings.

With an eye on becoming a global production hub, Maruti Suzuki also aims to increase exports, reaching a record 4 lakh units this fiscal year. Recent advancements include exporting its first electric vehicle, e VITARA, from Gujarat to several European countries.