Left Menu
Development News Edition

Coca-Cola donates 50 starter biz kits to vendors in Kenya’s capital

Devdiscourse News Desk | Nairobi | Updated: 10-06-2019 21:45 IST | Created: 10-06-2019 21:45 IST
Coca-Cola donates 50 starter biz kits to vendors in Kenya’s capital
Through this initiative, the Coca-Cola intends to economically empower a total of 1,000 youth from Nairobi County in the next three years by equipping them to start table-top businesses. Image Credit: Pxhere

The Coca-Cola Central, East and West Africa Limited (CEWA) in association with its bottling partner Coca-Cola Beverages Africa (CCBA), Kenya has donated 50 business kits to soft beverage vendors in Nairobi County in an initiative dubbed Kuza Kazi.

The business starter kits consisting of an ice box, a parasol, products i.e. soft drinks, water and juices and branding materials were costed as an initial investment into their business. "The beneficiaries will operate under the direct supervision of the Coca-Cola bottling partners who will integrate them into the Coca-Cola retail network as well as fulfil vendors' product orders, offer training and sales support," Patrick Nyamai, Entrepreneurship and Financial Services Manager, K-YES Program, USAID opined, as reported by Capital FM Kenya.

Through this initiative, Coca-Cola intends to economically empower a total of 1,000 youth from Nairobi County in the next three years by equipping them to start table-top businesses. The youth will then join Coca-Cola's retail chain distribution network using Coca-Cola products as anchor products to enhance their income and savings, expand their business, and build their potential to become future employers.

"As Coca-Cola Beverages Africa, we are today delighted to partner with the County Government of Nairobi as we seek solutions to address the unemployment situation in the county currently pegged at 14.7 percent of the potential labour force. We are also working closely with financial institutions and the international development agency, USAID to support our youth," Victoria Macharia, Sustainability Co-ordinator, Public Affairs and Communication, CCBA said.

"Through the Coca-Cola Foundation, we began with the global 5by20 initiative aimed at empowering 5 million women by 2020. In Kenya, for instance, we have economically empowered 544,000 women since 2011," she added.

Also Read: US releases funds to treat 50K malnourished children in Kenya



Why COVID-19 is unstoppable in USA despite it being ranked at the top of GHS Index?

Several worst-hit countries such as Italy, France, Spain, the UK, Canada, and Russia have peaked COVID-19 cases in April. Almost all of them have gradually flattened the curve. However, the USA is setting new daily records of infections tha...

COVID-19 seems cooking biggest ever global scam

The increasing number of corruption cases on COVID-19 funds from throughout the world and involvement of high profile persons indicate that the countries cant ignore corruption in their pandemic response programs. This has generated the nee...

Health Management Information Systems lack holistic, integrated, and pandemic resilient character

Being a part of the United Nations system, the World Health Organization WHO deserves its share of rebuke for its alleged failure issue COVID-19 health emergency alerts on appropriate time. However, the pandemic has also exposed loopholes i...

Pride in the time of coronavirus: a welcome move online?

This year is different in many ways not least as celebrations are also taking place against the dramatic backdrop of a global health crisis and a resurgence in grassroots activism following the death of George Floyd in Minneapolis. ...


Latest News

COVID-19: International Canoe Federation cancels 2020 Dragon Boat World Championships

International Canoe Federation ICF has cancelled the 2020 Dragon Boat World Championships due to the coronavirus pandemic. The event was scheduled to take place at Bilawali lake in Indore, Madhya Pradesh from November 12-15. Dragon Boat Wor...

Singaporeans vote for new Government amid coronavirus pandemic

Wearing face masks and gloves, Singaporeans were voting on Friday in a general election that is expected to return the ruling party once again to power but the result could be a test for Prime Minister Lee Hsien Loongs handling of the econo...

Fujifilm's Avigan inconclusive in COVID-19 patients in Japan trial

A clinical trial of Fujifilm Holdings Corps Avigan drug yielded inconclusive results as a treatment of COVID-19, Japanese researchers said on Friday. Although patients given the drug early in the trial showed more improvement than those who...

Modi-Morrison virtual summit elevated India-Australia ties: Indian High Commissioner

By Sahil PandeyJoymala Bagchi The last months virtual summit between Prime Minister Narendra Modi and his Australian counterpart Scott Morrison that discussed a wide range of untapped potential between the two countries elevated the bilater...

Give Feedback