Vedant Fashions Limited Ushers in a New Era of Luxury with the Launch of Twamev

Envisioned by Mr. Ravi Modi, Vedant Fashions Limited VFL has crafted a legacy in the mens and womens celebration wear market with its brands Manyavar Mohey. A brand driven by values, Twamev is a legend in making that brings you artful drapes and exquisitely handcrafted adornments.

Envisioned by Mr. Ravi Modi, Vedant Fashions Limited (VFL) has crafted a legacy in the men's and women's celebration wear market with its brands Manyavar & Mohey. With the launch of its luxe occasion wear brand, 'Twamev' VFL is all set to redefine luxury and bridge the gap between mid-premium celebration wear and couture. A brand driven by values, Twamev is a legend in making that brings you artful drapes and exquisitely handcrafted adornments. The brand's journey begins with a brand film, ''Tum... Woh jo ho tum,'' voiced by Vijay Raaz, introducing it as the go-to destination for occasion wear. The film encapsulates the brand's core message, ''Be Uniquely You,'' which is echoed in their current campaign, ''You, Truly'' inviting all to embrace and celebrate their authentic style. The film celebrates those who stay true to themselves, who not only stand out through their attire but also their unique perspectives and commitment to tradition and the future. These individuals embody the essence of 'You, Truly' and are known for their genuine hearts and distinctive fashion choices.

Vedant Fashions Limited has always displayed a keen eye for detail and a sense of fashion and so does Twamev. Their menswear collection includes sherwanis, kurta sets, and Indo-western with accessories like juttis and malas. In addition, their womenswear collection includes lehengas, sarees, suits, gowns, and Indowestern, carefully designed to ooze elegance and grace. "Twamev's collection showcases exceptional craftsmanship and attention to detail, offering a range of meticulously crafted outfits for both men and women. As the brand's aesthetic leans towards opulence and showcases a harmonious blend of classic and contemporary elements, the retail design of its stores sets it further apart from other brands' '- says Raghav Agarwal, CEO of Twamev. In 2023, Vedant Fashions Limited won the ''India Retail Champions Award'' in the Apparel & Lifestyle Category. In the previous year, in 2022, they won the ''The Best of Bharat" Awards by E4M Pride of India. And in 2021 they received "Most Admired Fashion Brand of the Year: Men's Indianwear". --- About Twamev: Vedant Fashions Limited's Twamev, a luxury occasion wear brand extends a warm invitation to embark on a journey into luxury and distinctiveness, with a retail presence gracing four major cities: South Extension in New Delhi, Commercial Street in Bangalore, Banjara Hills in Hyderabad, and Phoenix Mall in Pune and has plans to extend its retail presence PAN India. It is a legend in making that brings you artful drapes and exquisitely handcrafted adornments. he understated elegance of the fine handcrafted garments marries Indian aesthetics with modern, embodying royalty, so join us, as we celebrate the essence of ''Tum hi ho aarambh aur ant bhi tum,'' where you are both the beginning and the end of this exquisite experience. To know more about the brand, please visit: Instagram | Website Brand Film: YouTube https://www.instagram.com/reel/CzLxKmgodvZ/?igshid=MzRlODBiNWFlZA== https://www.twamev.com/ https://www.youtube.com/watch?v=uPojXuQ8Dks (Disclaimer: The above content is a press release and PTI takes no editorial responsibility for the same.).

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