Transformative Executive Program: Pathway to C-Suite Roles

The Indian Institute of Management Calcutta, in collaboration with TimesPro, launches the 16th cohort of its Advanced Programme for Marketing and Sales Professionals to prepare mid-career executives for senior and C-suite roles. The one-year course integrates marketing, sales, analytics, and leadership, emphasizing real-world application and peer learning.

The Indian Institute of Management Calcutta, in collaboration with TimesPro, has announced the launch of the 16th cohort of its Advanced Programme for Marketing and Sales Professionals. This one-year executive course is meticulously crafted to prepare professionals for senior and C-suite roles by integrating marketing, sales, analytics, and leadership principles.

This advanced program is aimed at equipping mid-career professionals with strategic insights and practical skills to navigate complex marketing dynamics. The curriculum blends concepts from marketing and sales into a unified strategic perspective, empowering learners to devise and implement effective strategies, and addresses the interdependencies of the evolving market.

With a focus on developing commercially astute leaders, the course encourages learning through rigorous thinking, real-world applications, and peer-to-peer interactions. Participants will gain from modules covering diverse areas such as leadership, digital marketing, and analytics, ensuring competitiveness in their professional trajectories.