Yuvraj Singh: Americans Can Drive Cricket's Growth with Their Unique Packaging

Former Indian cricketer Yuvraj Singh is impressed by how Americans package their sports. He believes this could be key to cricket's growth in the USA, urging locals to play and explore the game. The USA, co-hosting the T20 World Cup, has ignited interest, especially with matches scheduled in major cities.


PTI | Dallas | Updated: 02-06-2024 13:46 IST | Created: 02-06-2024 13:46 IST
Yuvraj Singh: Americans Can Drive Cricket's Growth with Their Unique Packaging
Yuvraj Singh
  • Country:
  • United States

Former Indian cricket star Yuvraj Singh has expressed admiration for Americans' unique approach to sports packaging and how it can propel cricket's growth in the United States.

The ongoing T20 World Cup, co-hosted by the USA and the West Indies, features matches in New York, Dallas, and Fort Lauderdale.

Yuvraj, an ICC Ambassador for the tournament, encouraged American fans to get involved in cricket, emphasizing that local participation is crucial for the sport's development.

He noted the unmatched popularity of sports in America and how their packaging could benefit cricket.

The USA is hosting a major cricket tournament for the first time, generating interest in a country traditionally dominated by baseball, NBA, and NFL.

Yuvraj highlighted the importance of local engagement and predicted that cricket would flourish if packaged effectively by Americans.

He expressed enthusiasm for the marquee India-Pakistan match on June 9 in New York.

The veteran cricketer reflected on the significance of such matches and the excitement they bring.

He wished the American team and all World Cup participants success, urging fans to support all teams while backing India.

(This story has not been edited by Devdiscourse staff and is auto-generated from a syndicated feed.)

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