Coppola's $120M Masterpiece: A Film & Hospitality Revolution in Georgia

Two years ago, Francis Ford Coppola visited Georgia Film Academy seeking apprentices for his film 'Megalopolis'. One apprentice, Jordan Holifield, experienced the transformation of Coppola's USD 4.35M All-Movie Hotel in Peachtree City, GA, into a creative filmmaking hub. Despite mixed reviews, Coppola's innovative facility reflects Georgia's robust production ecosystem.

Two years ago, acclaimed director Francis Ford Coppola made an unexpected stop at the Georgia Film Academy, searching for promising apprentices for his latest film project, 'Megalopolis'.

Among those selected was 23-year-old Jordan Holifield, who was astonished to find an unusual application question — did he know how to disassemble IKEA furniture?

Months later, Holifield was among four apprentices arriving at Coppola's newly acquired USD 4.35 million All-Movie Hotel in Peachtree City, GA. Originally a Days Inn motel, it has been transformed into a comprehensive filmmaking hub, equipped with post-production facilities, editing suites, recording rooms, and screening spaces.

Coppola's vision was to create a space where filmmakers could immerse themselves in their craft, fostering a collaborative and innovative environment.

The 'Godfather' director bought the hotel in 2022 to host the production of 'Megalopolis' — a self-funded, USD 120 million film.

Although the movie faced harsh reviews and production drama, Coppola remains hopeful about the All-Movie Hotel's unique role in Georgia's booming film industry.

The property features 27 rooms, priced between USD 170 and USD 470 per night, and is adorned with memorabilia from Coppola's iconic films. Notably, Coppola and 'Megalopolis' lead actor Adam Driver stayed in the very rooms now available for booking.

Georgia has become a significant production hub due to substantial tax breaks, supporting USD 5.54 billion in economic activity in 2022. Despite a slowdown in production growth, Coppola's investment underscores Georgia's continued prominence as a creative and economic center for filmmaking.

(With inputs from agencies.)