LPU Chancellor Stands Against US Tariffs: Calls for Global Dialogue

LPU's Chancellor Ashok Mittal opposes US tariff hikes on Indian goods, threatening a ban on American beverages on campus. Issued during India's 79th Independence Day, Mittal's statement urges dialogue, emphasizing India's economic dignity and escalating the call for fair trade practices between the global powers.


Devdiscourse News Desk | Updated: 22-08-2025 20:53 IST | Created: 22-08-2025 20:53 IST
LPU Chancellor Stands Against US Tariffs: Calls for Global Dialogue
Lovely Professional University (Photo/www.lpu.in). Image Credit: ANI
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On India's 79th Independence Day, Ashok Kumar Mittal, Founder-Chancellor of Lovely Professional University (LPU), issued a firm warning to the United States regarding its recent 50 percent tariff increase on Indian goods. Mittal announced that unless the tariffs are rescinded by August 27, all American soft drink and beverage companies would face a ban from the LPU campus.

Mittal, in an open letter to US President Donald Trump dated August 7, criticized the tariff hikes as 'unfair' and urged a return to constructive dialogue. He highlighted the potential repercussions if the 146 crore Indians were to implement a strategic restriction on US businesses, a remark that has sparked discussions among various youth organizations and educational institutions.

Reaffirming the importance of diplomatic cooperation over coercion, Mittal underscored India's role as a significant global economic player, unwilling to be subjected to punitive measures for its trading relationships, including those with Russia. He stated, pointing to recent US-Russia interactions, that the imbalance of trade strongly impacts the US, urging world leaders to move beyond 'zero-sum tactics' for peaceful resolutions.

(With inputs from agencies.)

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