Aussie polls: Research to review how pollsters predicted wrong election results

Aussie polls: Research to review how pollsters predicted wrong election results
The ruling conservative coalition defied forecasts to be re-elected on Saturday in what Prime Minister Scott Morrison called a political miracle.  Image Credit: Twitter(@AusElectoralCom)
  • Country:
  • Australia

Australia's industry body for market research launched a review on Monday into how opinion pollsters had wrongly predicted an opposition victory in Saturday's general election. "We will be conducting a review of the election polls, and particularly the methodology and sampling practices undertaken, with a view to working out why did they all call it incorrectly," Craig Young, president of the Association of Market and Social Research Organisations, told Reuters.

"We need to re-establish public confidence in the usefulness and credibility of polling." The ruling conservative coalition defied forecasts to be re-elected on Saturday in what Prime Minister Scott Morrison called a political miracle.

Give Feedback

Use this form for editorial or site feedback. We usually reply within 2 to 3 working days.

By submitting, you agree that we may use your email address to respond.