International Development News
Development News Edition

FABINDIA launched its first experience center in Indore

Fabindia announces the launch of its Experience Center at Vijay Nagar Square in Indore.


FABINDIA launched its first experience center in Indore

Fabindia announces the launch of its Experience Center at Vijay Nagar Square in Indore. Spread across approximately 8,415sq.ft, this store has been designed keeping in mind the multi-dimensional Fabindia offering that extends across a number of categories and services catering to every age group and their distinct needs.

Speaking on the occasion, Mr Viney Singh, Managing Director, Fabindia said, "We are delighted to open an Experience Center in Indore. This format has been very well received in other cities and we look forward to making the same holistic experience that extends from Fabcafe to the Fabindia offering available to our customers in Indore as well." Fabindia's Experience Center in Indore makes this the twentieth in the country. Following the success of its nineteen other Experience Centers in Delhi, Mumbai, Chandigarh, Amritsar, Hyderabad, Chennai, Coimbatore, Trivandrum, Bengaluru, Pune, Lucknow and Jaipur, Fabindia plans to launch more such formats in various other cities in India.

Fabindia's Experience Centers promise to provide an alternative shopping experience by shifting from transactional exchanges to a more experiential and interactive experience. By creating a more engaging retail experience, Fabindia aims to have visitors experience the ethos of the brand, not just through the products they purchase but also through an immersive and inclusive experience. In addition to the brands signature offering across garments, organics, home and personal care, this Fabindia Experience Center houses a FabCafe, an Interior Design Studio, Organic Wellness Center, Alteration Studio and a Kids Zone. The new format aims to delight customers by creating unique experiences.

Fabcafe an Indian Bistro claims to be an all-day dining concept that focuses on bringing a nutritious and contemporary menu through regionally inspired traditional Indian cuisine. The Fabindia Experience Center also includes a designated space for Organic India's Wellness store. The Wellness Center promotes healthy conscious living by encouraging customers to interact with trained consultants on various aspects of health, lifestyle and well-being. The Experience Center offers an Interior Design Studio (IDS) a one-stop design solution that IDS provides a range of services such as consultancy on layouts, mapping spaces, product customization and colour scheme coordination to help create memorable spaces. From homes, offices resorts to boutique hotels the Fabindia Interior Design Studio offers design solutions and products to fit every style and budget.

(With inputs from Fab India)


TRENDING

OPINION/BLOG/INTERVIEW

How music can help expectant mothers during pregnancy

Music provides pleasant ambience for all but its more important for expectant mothers as besides ensuring pleasant environment for them it also directly and indirectly influences the unborn babies. There are various scientific findings to c...

EdTech: A technical approach to flexible and cost-effective education

Its hight time for the world to go for innovative approaches like e-learning over traditional learning methods that need physical infrastructure, long-term planning, and huge investment. ...

Our school campaigns are our strongest ally: Joaquin Antuna, founder of Peace and Cooperation

Joaquin Antuna is the founder of Peace and Cooperation, a Spanish NGO which was nominated as peace messenger by the United Nations in 1986. Antuna is of very firm opinion that in order to have an incisive impact on the community we live in,...

'No escape from telephones', this 1953 prediction actually comes true

In 1953, a telephone company chief predicted that therell be no escape from telephones in the future....

Videos

Latest News

Huawei files application in Canada to stay extradition of CFO

Huawei Technologies Co Ltd lawyers have filed an application to a Canadian court to immediately stay the extradition proceedings of the companys Chief Financial Officer Meng Wanzhou to the United States, a company spokesman said on Wednesda...

Brady, Prescott center stage as Cowboys visit Patriots

A pair of teams with lofty aspirations will meet when the New England Patriots host the Dallas Cowboys on Sunday afternoon. New England 9-1, which is tied for the best record in the NFL with the San Francisco 49ers, is aiming to build upon ...

UPDATE 4-U.S. House passes Hong Kong human rights bills

The U.S. House of Representatives on Wednesday passed two bills intended to support protesters in Hong Kong and send a warning to China about human rights, sending them to the White House for President Donald Trump to sign or veto amid deli...

UPDATE 3-Ottawa cites progress in talks to end Canada railway strike

Talks were making progress toward ending a strike by thousands of workers at Canadas biggest railroad, Canadian National Railway Co , Canadas transport minister said on Wednesday. About 3,000 unionized workers, including conductors and yard...

Give Feedback