Amazon and DGFT partner to boost MSME e-commerce exports from India

Amazon India has collaborated with the Directorate General of Foreign Trade (DGFT), Ministry of Commerce and Industry, to enable micro, small and medium enterprises (MSMEs) to boost their e-commerce exports by enabling them to sell their products to customers in more than 200 countries.

The partnership aims to co-create capacity-building sessions, training and workshops for MSMEs across 75 districts identified by the DGFT, which are a part of the "Districts as Export Hubs" initiative outlined in the Foreign Trade Policy 2023 in a phased manner. The initiative aims to transform each district into an export hub by connecting local producers with global supply chains, leveraging their unique identities, with a focus on boosting manufacturing and exports in urban areas while stimulating economic activity in rural districts.

Amazon said that it will also enable access to a host of third-party service providers that MSMEs can engage with to avail services like imaging, digital cataloging of their products, tax advisory amongst others. This will help Indian entrepreneurs build their e-commerce exports businesses and global brands.

Bhupen Wakankar, Director Global Trade at Amazon India said, "We strongly believe that technology adoption will play a crucial role in opening up the exports opportunity for lakhs of MSMEs across India and the recent emphasis on e-commerce exports within the FTP’23 marks a promising era for technologically-enabled export activities. We are excited about this collaboration with the DGFT and we really look forward to play our part in helping Indian MSMEs and entrepreneurs create strong global brands. Our focus remains on making exports simpler and more accessible to businesses of all sizes as we work toward our goal of enabling $20 billion in cumulative e-commerce exports from India by 2025."

"To promote e-commerce exports from the districts, DGFT is collaborating with the various e-commerce platforms to hold training and capacity-building sessions in the districts. In first such collaboration with different e-commerce platforms, DGFT is collaborating with Amazon as a step towards our goal of enabling $200-300 billion in e-commerce exports from India by 2030," said Shri. Santosh Sarangi Additional Secretary and Director General of DGFT.