Würfel Küche Enters Complete Home Furnishing and Interior Solutions, Launches Würfel Living in Bengaluru

· Würfel Living is a cutting-edge, fashion driven lifestyle brand envisioning creation of fashion homes where living is more enjoyable, healthy and stylish

· A one-of-its-kind studio spread across 25,000 sq. ft. with an array of home interior styles and furnishings

Premium modular kitchen and wardrobe brand, Würfel Küche, recently announced the launch of its new vertical, Würfel Living, with the inaugural of its maiden showroom in Bengaluru. This studio will display products curated from different parts of Europe, all housed under one roof.

Würfel Küche is a premium modular kitchen and wardrobe brand that has revolutionized the modular kitchen industry by providing consumers with top-of-the-line European products and a world-class experience. With 7 stores up and running in Bangalore and 31 across India (and growing), Würfel Küche is the biggest chain of Modular Kitchens and Wardrobes in the country. At Würfel Küche all elements are carefully and thoughtfully sourced from Europe, processed through top-of-the-line European machinery, to deliver customized European modular kitchens and wardrobes, to suit customers in India. Würfel Living will source finished products from different OEMs across Europe.

In an attempt to extend the portfolio of offerings, Würfel Küche has introduced Würfel Living - A cutting-edge, fashion-driven lifestyle brand and an 'Inspiration to Good Living'. Würfel Living envisions to create fashion homes where living is more enjoyable, healthy and stylish. It is effortless, classy and a one-stop solution where all home interior requirements are met under one roof. The promise is to showcase a brand which will change the perspective of lifestyle homes in India.

Speaking on the occasion of the launch, Khanindra Barman, CEO & Co-Founder of Würfel, said, "We are thrilled to announce the launch of Würfel Living. For the first time ever, customers have access to premium and imported home interiors & furnishing products, all under a single roof. We believe in designing and conceptualizing fashion homes. And to the delight of the customers, all these come at a great price. We have now launched our first display studio in Bengaluru and will soon open more studios within the city and across the country."

"At Würfel Living, simplicity embraces luxury. We aim to give customers not just an opportunity to purchase products, but also experience it first hand, to get a touch-and-feel prior to purchase. We have divided our 25,000 sq. ft. studio space into 12 different themes and each theme represents a kitchen, a living room, and a dining room. These themes will be refreshed 4 times a year, giving customers a newer experience each time they visit. We have a wide range of kitchens, wardrobes, bedrooms, living rooms and dining rooms. We also have a myriad of furnishing options like rugs, pots, lights, and artifacts," he added.

Commenting on the launch, Pankaj Bhatia, COO & Co-Founder of Würfel, added, "We saw great demand for a stylish end-to-end home interiors solution and we decided to bridge the gap with Würfel Living. We wish to showcase a brand which will change the perspective of lifestyle homes in India. We take great pride in presenting an exclusive, hand-made Italian collection of sofas made of pure leather, for the first time in India."

"Just hand us the key to your empty home and we will have it ready for you to move in with your luggage. We design and source all the materials from Europe for homeowners, builders, and designers and also provide complete end-to-end solutions," said Naveen NJ, CFO & Co-Founder ofWürfel.

Würfel Living's maiden display studio located at Banaswadi in Bengaluru is spread over 25,000 sq. ft. and houses a wide range of premium home interiors and furnishing products.