OYO Clarifies Religious Tourism Ad Controversy

OYO faced backlash over an advertisement perceived as insensitive. The company clarified it aimed to promote religious tourism, emphasizing respect for India's diverse faiths. OYO plans to expand by adding 500 hotels in major pilgrimage destinations to enhance spiritual tourism.

Amidst public outcry, travel tech giant OYO responded to criticism of a recent newspaper advertisement. The controversial ad intended to promote religious tourism in India but sparked discontent among netizens for its wording, 'God is Everywhere. And so is OYO.'

OYO's statement clarified their objective was to encourage travel to spiritual destinations, not disrespect any religion. The company expressed deep respect for India's varied religious landscape, underscoring its commitment to celebrating spiritual traditions.

In light of India's growing spiritual tourism sector, OYO announced plans to expand significantly by adding 500 hotels across prominent pilgrimage sites by year-end.

(With inputs from agencies.)