CII Institute of Logistics, Bridgestone India roll out programme to felicitate drivers in transport sector

Confederation of Indian Industry Institute of Logistics (CII IL) and tyre major Bridgestone on Friday launched a road transport and logistics excellence initiative aimed at recognising the key role played by the drivers in the road transport sector.

''The first programme as part of the initiative was aimed at recognising and appreciating the key role (played by the) drivers. Programmes will focus on areas related to research to gain insights on the image of professionals in the sector, road safety, fuel efficiency, tyre mileage among others, a press release said here.

A professional drivers' platform -- 'Driver's Guild' would be established under the initiative to connect multiple locations, expand developmental initiatives in association with various regional stakeholders in the road transport sector.

''With an aim to acknowledge the men who spend a large part of their lives on the wheel, CII Institute of Logistics has partnered with Bridgestone to plan and implement series of initiatives of recognising and appreciating drivers and other transport industry partners,'' CII IL Chairman R Dinesh said.

''We like to transform the image of logistics sector, beginning with recognition of the drivers..(and hold) series of programmes in the near future focusing on improving professionalism and quality of service in the transport and logistics sector,'' he said.

Bridgestone India executive officer (marketing and solutions), Deepak Gulati said ''logistics sector is the backbone of the Indian economy and drivers play a pivotal role in shaping the future of the industry...there is a pressing need to orient truck drivers..'' This initiative also aims at enhancing the skill sets and professional life of the truck and bus drivers, he added.

(This story has not been edited by Devdiscourse staff and is auto-generated from a syndicated feed.)