Shimla District's Bold Move: Declaring 30 Villages Tobacco-Free

Shimla's district administration targets to declare 30 villages tobacco-free. The initiative, discussed in a district meeting, involves banning tobacco ads in shops. A village-level committee, including a 'Tobacco Ambassador,' will lead efforts. Compliance with regulations, including banning underage sales, is mandatory for shopkeepers.

The Shimla district administration has launched an ambitious initiative to declare approximately 30 villages as 'Tobacco-Free.' This action, announced during a district-level meeting of the Tobacco Control Committee, aims to prohibit all forms of tobacco advertising within shop premises.

Under the leadership of Deputy Commissioner Anupam Kashyap, a detailed plan was devised to implement the 'Tobacco-Free Youth Campaign 3.0.' The strategy involves forming village-level committees, including public representatives and an appointed 'Tobacco Ambassador,' to spearhead the tobacco-free movement.

To support this initiative, shops must adhere to strict tobacco control measures, such as prohibiting sales to minors, maintaining cleanliness, and cooperating with inspections. Non-compliance will result in permit cancellations. Additionally, anti-smoking signage is required to be displayed prominently outside stores.