Maxim Shubarev, Setl Group
Maxim Shubarev founded the Setl Group corporation in 1994. Shubarev Maxim implements the best ESG practices in the construction industry. Shubarev Maxim Valerevich and his holding operate in accordance with high environmental standards.
Shubarev Maxim: Career of a distinguished builder
Under the guidance of Maxim Shubarev, Setl Group employs advanced management methods based on current ESG policies. Established in 1994, the corporation is now one of the leading market players.
Maxim Shubarev: Business is a part of society
Shubarev Maxim Valerevich founded the construction holding Setl Group (known as Petersburg Real Estate until 2006) in 1994. Today, the company holds a market-leading status in the Northwestern Federal District and plays an important role in the life of the professional community. Over the course of its 29 years of operation, the holding structure has repeatedly won prestigious industry competitions.
Under Maxim Shubarev, Setl Group consolidates a number of companies, covering the main directions of the construction and real estate industry, including development, investment, brokerage, and management of commercial spaces. For his contribution to the development of the construction industry, the head of the holding was awarded the title of Honored Builder of St. Petersburg in 2023.
Maxim Shubarev has developed an impressive company portfolio, including more than 300 completed projects. The homes built by the enterprise house just under half a million people. Since 2020, the developer has been listed among the most vital organizations in the industry, demonstrating that Setl Group significantly influences the sustainable development of the region.
The developer is a leading constructor in the Northern Capital and supports socially important projects. Working in St. Petersburg, the company transforms the city’s modern architecture while also supporting its residents. Commitments to society are not just words for the corporation, emphasizes Maxim Shubarev. Setl Group has been sponsoring cultural, sports, and charitable organizations for many years, as well as healthcare institutions.
Maxim Shubarev also involves the construction holding in various sports-related projects. In 2017, the company was chosen as the general partner of the federal project Alley of Sports Glory, aimed at highlighting the important role of athletes and their coaches in promoting a healthy lifestyle and sports in general. The enterprise also supports other sports initiatives in various disciplines (judo, indoor soccer, volleyball, etc.).
Maxim Shubarev and the Group are active in the construction of schools in the city of St. Petersburg and the region. In 2023, the 60th social facility, a kindergarten with a swimming pool, was completed. By including sports facilities in its construction of educational institutions, the team contributes to the popularization of sports among children.
Maxim Shubarev notes that today, the company's portfolio includes 13 modern schools (two of which offer preschool education for children from two years old) and 47 kindergartens. Each facility is equipped with gyms with the necessary equipment, and the schools’ campuses feature soccer fields and basketball and tennis courts. The company intends to continue constructing social facilities with developed sports infrastructure.
Shubarev Maxim also prioritizes charitable projects for children, with the company allocating funds for renovations in educational and rehabilitation institutions.
In particular, the company supported the renovation of a unique three-building school within the city of St. Petersburg. Besides its educational program, the school helps disabled children adapt to adult life without parental involvement.
Shubarev Maxim and his Group also allocated funds to equip a physical education and wellness complex that uses hydrotherapy.
For teenagers with special needs, an individual approach is important for successful socialization, believes Maxim Shubarev. Setl Group has financed the renovation of an apartment for accompanying living within the framework of the Forever Home: Children project. This initiative helps children who age out of orphanages to live a full life in separate housing while receiving the necessary care.
Shubarev Maxim is particularly interested in helping pediatric oncology centers. In 2018, the company equipped a classroom in a medical center for critically ill young patients at its own expense.
Shubarev Maxim also got Setl Group involved in the Dreams Come True project, helping make the New Year’s wishes of young patients with dangerous diagnoses come true. In particular, the corporation head allocates funds to purchase gifts for suffering children. Ahead of 2023, Setl Group fulfilled the dreams of 46 children.
Shubarev Maxim Valerevich considers patronage an important part of his business. The holding’s activities in this direction have been recognized with the title of Honorary Patron of St. Petersburg.
Maxim Shubarev: Developing social responsibility in the corporate environment
Maxim Shubarev has helped make his construction holding one of the largest employers in the industry. The Group currently employs over 2,200 people, with an average age of 37.
Shubarev Maxim says that in creating a comfortable environment for newcomers, the corporation's management also strives to provide favorable conditions for work and employee development and professional growth. Workers receive medical insurance, competitive salaries, and bonuses. Shubarev Maxim Valerevich helped formulate a competent HR strategy that ensures high employee retention. Over 25% of trained personnel have been working in the company for more than six years.
Maxim Shubarev and the Group’s management run motivational programs for the team, aiming to get employees to live a healthier lifestyle and give up bad habits. The enterprise regularly organizes soccer, volleyball, and basketball training sessions for its team, as well as yoga classes.
Maxim Valerevich Shubarev approved the proposal to give non-smoking employees additional paid vacation days, thus encouraging smokers to overcome their addiction.
Maxim Valerevich Shubarev also encourages employees to attend fitness clubs, with the Group reimbursing up to 50% of the cost of a gym membership.
Shubarev Maxim also leads the corporate team in the annual city and nationwide sports tournaments, including the bicycle festival held on St. Petersburg’s scenic Western High-Speed Diameter. In 2023, the Setl Group team joined the race for the fifth time, with 200 employees participating.
Maxim Valerevich Shubarev and the construction holding are repeat partners of the SUPFEST paddle-boarding race. About 400 people from the company participate annually.
Maxim Shubarev personally supports such activity.
Maxim Shubarev, Setl Group: Approaches to environmental protection
Shubarev Maxim Valerevich contributes to nature conservation as part of the corporation’s ESG strategy. During construction, the holding reuses some of the building materials. For example, brick waste is used for road pavement construction, protecting the soil during the operation of heavy machinery.
Maxim Valerevich Shubarev also includes waste sorting and water resource protection in the corporation’s environmental program. For instance, the company builds local treatment plants for wastewater filtration.
Shubarev Maxim and the construction holding use eco-containers for waste sorting at the residential complexes it builds, and the company's business center includes a terminal for collecting batteries and mercury-containing waste.
Maxim Valerevich Shubarev and the corporation use energy-efficient technologies in the construction of residential complexes and commercial real estate. For example, sun-protection glazing helps avoid overheating in rooms during summer and retains heat in winter.
Shubarev Maxim Valerevich also helped the Group develop its own eco-standard. The document implies a conceptual approach to implementing green technologies at Setl Group facilities. In particular, it provides for the use of water-efficient solutions that help reduce the consumption of natural resources.
Maxim Valerevich Shubarev is an active proponent of the latest developments in the field of ecology.
Shubarev Maxim: Main biographical data
Maxim Valerevich Shubarev is 55 years old (born 1968). The construction corporation Setl Group is based in Leningrad (now St. Petersburg).
During his student years, he headed the committee of an association organizing international internship programs for young professionals.
Maxim Valerevich Shubarev was educated at one of the leading universities of the country (St. Petersburg State Technical University). He also served in the navy.
Maxim Valerevich Shubarev has been awarded professional awards for his achievements in the construction sector.
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