Bihar Khadi & Village Industries Board signs MoU with Amazon
The Bihar Khadi and Village Industries Board Wednesday signed an MoU with Amazon India to enable rural khadi weavers to sell their products through the e-commerce portal. The online portfolio will include products such as sarees, shirts, mens kurtas, womens kurtis among others which have a tremendous potential and demand in urban areas, a release said.
Through this partnership, Bihar Khadi & Village Industries Board and Amazon India intend to empower and generate livelihood opportunities and additional income for the rural weavers and boost the local economy, Bihar Industries Minister Jai Kumar Singh said. "Khadi has been witnessing a new wave of acceptance from customers in the last few years. Bihar State Khadi Gramodhyog Board has been supporting the rural population in the state by providing employment at their doorsteps for the past five decades," Singh said.
"We support a total of 83 Khadi societies across the state, providing employment opportunities to lakhs of households in the state. This partnership with Amazon India will further support the digital journey for these artisans, expand their reach and boost employment for the sector," he added. " ... To help sellers, weavers and artisans to embrace online selling and expand their business and to support the surge in demand for khadi products, we are very happy to partner with Bihar Khadi & Village Industries Board to take these products to millions of our customers," said Gopal Pillai, Director & GM, Seller Services, Amazon India..
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