Britannia Industries Anticipates Steady Market Recovery
Britannia Industries Vice Chairman Varun Berry forecasts a gradual demand recovery in FY26. Despite inflation and rising raw material costs, the company is optimistic. Britannia plans to expand e-commerce and Quick Commerce channels, with sales growth aided by potential price increases this quarter.

- Country:
- India
Britannia Industries anticipates a gradual recovery in market demand throughout the current financial year, according to Vice Chairman & Managing Director Varun Berry. Speaking during a post-earnings call, Berry expressed optimism about the trajectory for demand recovery, forecasting a promising FY26.
Despite challenges such as rising inflation and increased raw material costs, including significant hikes in palm oil, cocoa, and milk, Berry remains hopeful. The company reports a notable 9% sales growth, reaching Rs 4,375.57 crore in the March quarter, partly due to strategic pricing actions.
Britannia plans to further capitalize on e-commerce and Quick Commerce avenues, with aspirations to see Q-Com's contribution to sales grow from 4% to 8% in the next three years. Berry underscores a commitment to expanding distribution, currently at 28.7 lakh outlets, while also monitoring commodity prices closely.
(With inputs from agencies.)