Empowering Women in Real Estate: Yes2Broker's Groundbreaking Initiatives

Yes2Broker, India's progressive real estate platform, introduces women-focused initiatives to expand its reach and enhance inclusivity. The #Yes2Her campaign offers ₹1,00,000 cashback for property registered in a woman's name. Y2B aims to create a women-driven sales network, fostering transparency and modernizing the real estate sector.

In a significant move towards gender inclusivity, Yes2Broker (Y2B), India's pioneering real estate platform, has unveiled a series of women-focused initiatives. Spearheaded by the #Yes2Her campaign, the platform aims to revolutionize the real estate sector with a cash incentive for properties registered under women's names, promoting female property ownership.

Additionally, Y2B seeks to empower women through entrepreneurship opportunities and enhanced financial advantages, such as reduced stamp duty and lower home loan interest rates. Co-founders, Ms Rajni Asari and Ms Sugandha Sayal, emphasize the transformational role women are set to play in the industry, supported by Y2B's commitment to transparency and equitable opportunities.

Complementing the supportive financial framework, Y2B is also focusing on career development, offering training programs to equip women with essential skills in sales, negotiation, and market practices. This strategic initiative promises to establish a robust, women-led sales network, paving the way for innovative leadership and enhanced trust in the real estate domain.

(With inputs from agencies.)