Left Menu
Development News Edition

Australia launches new programme to attract more Indian travellers: minister

Australia launches new programme to attract more Indian travellers: minister
Representative Image Image Credit: Twitter(@APO_source)

In a bid to tap the burgeoning Indian overseas tourist market, Australia has launched a new program that will help the country's tourism operators to offer tailored premium experiences for Indian travelers. The 'India Host' program developed in partnership with the Australian Tourism Export Council (ATEC), would help to drive continued growth from what is Australia's fastest-growing tourism market, Federal Tourism Minister Simon Birmingham has said on Tuesday.

"With an estimated 70 million Indians set to travel overseas annually by 2035, we need to make sure Australia is well-positioned to capitalize on the huge potential of this market," Birmingham said. The number of Indian tourists traveling to Australia is expected to grow to nearly 1.2 million within the next decade, and could be worth over Australian dollar 9 billion each year to the country's economy, he said.

"That's why our Government has partnered with ATEC to develop the national 'India Host' program, a tailored online resource that will help businesses around the country to better understand the types of tourism experiences Indian tourists are drawn to." "We want to assist Australian tourism operators to better appeal to India's young demographics and growing middle-class that is driving their desire for premium products and experiences," the minister said.

The timing of this initiative couldn't be better with the T20 Cricket World Cup taking place in Australia next year which will be a huge drawcard for Indian tourists, he added. "By harnessing the excitement around this significant event, we hope to encourage more Indian travelers to venture beyond our major gateway cities and get out into our regions to experience some of our incredible tourism offerings."

The program will consist of five online webinar-style modules along with trade workshops around the country to ensure regional and city-based tourism businesses and operators can participate.

(This story has not been edited by Devdiscourse staff and is auto-generated from a syndicated feed.)

Download The Devdiscourse News App for Latest News.



WEF 2020: Trump seems politically correct in pulling out from Paris Agreement

If the survey of the World Economic Forum WEF is believed, Trump seems to enjoy the confidence of his people in flaying climate intuitions and climate activists. His preference for economic development over environmental protection not only...

From home to healthcare, here are Robotic innovations transforming lives

Lovot is equipped with more than 50 sensors such as thermography, microphone array, obstacle detection, and touch sensor to generate motion and emotions in real-time....

Translating words to deeds: Achieving gender parity in access to financial resources

... ...

SDG13: How you can reduce global warming by changing your food habits

The mega narratives of various international organizations give the impression that fighting global warming is only a job of government agencies. However, the European Investment Bank EIB has designed a questionnaire which besides making th...


Latest News


Following are the top stories at 5 pm NATION DEL9 PM-LD CHILDREN AWARDS I get inspiration and energy from you, PM tells children who won national awardsNew Delhi Prime Minister Narendra Modi on Friday lauded the work done by children who wo...

UPDATE 1-Britain convenes emergency response meeting on new coronavirus

Britain will convene an emergency response meeting on Friday to discuss measures to contain a virus that has killed 26 people and infected more than 800 in China, Prime Minister Boris Johnsons spokesman said.The so-called Cobra meeting will...

FOREX-Euro tumbles to 7-week lows as PMI data fails to excite FX bulls

The euro weakened to a seven-week low on Friday as lacklustre PMI data added to the broader market conviction that European central bank policymakers will maintain a loose monetary policy for the near future. Euro zone business activity rem...

Karnataka BJP MP booked by Kerala Police for tweet

Karnataka BJP MP Shobha Karandlaje has been booked by the Kerala police on charges of promoting enmity between different groups for her allegation that Hindus of a panchayat in Malappuram District were denied water as they supported the Cit...

Give Feedback