Alcon Entertainment Sues Tesla and Warner Bros Over 'Blade Runner 2049' Imagery

Alcon Entertainment filed a lawsuit against Tesla and Warner Bros Discovery for using images related to 'Blade Runner 2049' to promote Tesla's autonomous cybercab, alleging copyright infringement and false endorsement. The lawsuit highlights concerns over Elon Musk's controversial behavior and the financial impact on Alcon's brand.

Alcon Entertainment has filed a lawsuit targeting Tesla and Warner Bros Discovery, accusing them of unauthorized use of images from the acclaimed film 'Blade Runner 2049' in promotions for Tesla's latest autonomous vehicle.

The legal action, presented in a California federal court, claims violations of U.S. copyright law along with accusations of false endorsement, linking Alcon's well-known brand with Tesla without consent.

While both Tesla and Warner Bros have yet to comment, the lawsuit underscores Alcon's investment in its famous 'Blade Runner' franchise and calls attention to potential confusion among its business partners, partly fueled by Elon Musk's polarizing public persona.

(With inputs from agencies.)