IAGES and Actimedia: Bridging Gold Industry Benchmarks

The Indian Association for Gold Excellence and Standards (IAGES) partners with Actimedia PR & Digital to enhance the gold industry's compliance and transparency. IAGES, a self-regulatory body, aims to bring credibility and authenticity to India's gold market, transforming how gold is sold and bought across the nation.

The Indian Association for Gold Excellence and Standards (IAGES) has partnered with Actimedia PR & Digital to spearhead communication strategies aimed at reforming India's gold industry.

By adopting best practices verified by third-party assessors, IAGES, as a first-of-its-kind self-regulatory organization, seeks to instill trust and transparency throughout the gold value chain, benefiting both retailers and consumers.

The collaboration with Actimedia aims to present a unified narrative and amplify IAGES's mission to set a standard code of conduct, reshaping the future of gold transactions in India.

(With inputs from agencies.)