Kraft Heinz agrees to sell Russian baby food business, local buyer says

Kraft Heinz estimates the deal's value at between 2.5 and 3 billion roubles ($32.4-$38.9 million) but the government is yet to approve the valuation, the Kommersant newspaper reported on Thursday, citing sources. A representative from Kraft Heinz was not immediately available to comment. The deal is subject to regulatory approval, Chernogolovka said. ($1 = 77.1000 roubles)


Reuters | Updated: 31-03-2023 13:18 IST | Created: 31-03-2023 13:16 IST
Kraft Heinz agrees to sell Russian baby food business, local buyer says
Kraft Heinz Image Credit: Twitter(@KraftHeinzCo)

U.S. food giant Kraft Heinz has agreed to sell its baby food business in Russia to local drinks and snacks maker Chernogolovka, a representative from the Russian company told Reuters on Friday. Chernogolovka is one of the major beneficiaries of the corporate exodus from Russia in the past year, snapping up Kellogg Co's local operations and eyeing a huge increase in its share of the soft drinks market as Coca-Cola and Pepsi cut ties.

According to Chernogolovka, the deal will include two factories and the "Umnitsa" and "Sami s usami" brands. Kraft Heinz estimates the deal's value at between 2.5 and 3 billion roubles ($32.4-$38.9 million) but the government is yet to approve the valuation, the Kommersant newspaper reported on Thursday, citing sources.

A representative from Kraft Heinz was not immediately available to comment. The deal is subject to regulatory approval, Chernogolovka said.

($1 = 77.1000 roubles)

(This story has not been edited by Devdiscourse staff and is auto-generated from a syndicated feed.)

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