Reawakening Childhood: UNICEF India's Campaign for Children's Rights

UNICEF India launched 'The Child in Me: My Promise to Children', a digital campaign urging adults to recall childhood memories and support children's rights. The initiative has attracted celebrities like Kareena Kapoor Khan and Ayushmann Khurrana, promoting universal access to healthcare, education, and safety for children nationwide.

UNICEF India has unveiled a digital campaign to honor World Children's Day, encouraging adults to reflect on their childhoods and pledge support for children's rights.

Named 'The Child in Me: My Promise to Children', the initiative calls on the public to share childhood memories and commit to opportunities for every child, attracting celebrities' support.

The campaign highlights the need for universal access to essential services, while partnerships like the one with the ICC bolster efforts to advocate for equity in children's rights during cricket events.

(With inputs from agencies.)