Ad agency M&C Saatchi names Channel 4's Al-Qassab as CEO

British advertising group M&C Saatchi named Zaid Al-Qassab as its CEO on Thursday to replace co-founder Moray MacLennan, who stepped down from the top job last September.

Qassab, whose appointment to the top job will be effective on May 13, was most recently the chief marketing officer at Channel 4.