The renowned development and humanitarian organization, Plan International Rwanda is going to launch a new campaign dubbed 'Girls Get Equal', which is intended to raise voice towards advancing Children rights and equality for girls.
Slated to take place on March 17, 'Girls Get Equal' is aimed at augmenting girls' and young women's power, voice and leadership as a way of advancing their equality. In other words, the approach is to transform unequal gender power relations and bringing about significant and sustainable change so that girls can learn, lead, decide and thrive.
Plan International Rwanda launched the campaign globally in October last year to address the root causes of gender inequalities. The campaign is also aimed to address where and how gender discrimination and stereotyping hold women and girls back in different areas like education, health, economic participation and opportunity and political empowerment, KT Press noted.
It will empower girls and young women to move with confidence to make crucial decisions affecting their lives, freedom to move, live and speak up without the threat of violence and harassment as well as storytelling to share diverse stories of Girls' power. The Interim Country Director of Plan International Rwanda, William Mutero opined that the social change campaign with the slogan 'We won't stop until girls are seen, heard and valued,' will last for 5 years with an investment worth Rwf 500 million, as reported by The New Times.
Plan International Rwanda is raising the campaign in association with Imbuto Foundation in Musanze district. Imbuto Foundation is a philanthropy organisation championed by Rwanda's First Lady Jeannette Kagame.