Procam International and sports performance brand ASICS on Thursday unveiled the official 'Race Day Tee for the 16th edition of the Tata Mumbai Marathon.
Actress Pooja Hegde, an avid runner and fitness enthusiast, along with Asian Marathon Champion, and India's very own, Gopi. T did the unveiling of the 2019 edition of the Race
The unveiling also marked the 30-day countdown to India's only IAAF Gold Label Marathon.
ASICS, the brand globally synonymous with running, celebrates its tenth year as the official 'Sports Goods Partner' for Mumbai's iconic racing event.
Commenting on this long-standing association and the Race Day T-Shirt unveiling, Rajat Khurana, Managing Director, ASICS India said: "Running is the core of ASICS and it is a constant the endeavour of the brand to present shoes with technological advancements that support the athletes in achieving their running goals and create newer benchmarks in the running segment in India.
"As global leaders in running, ASICS has been a constant partner for runners across the globe throughout their full and half marathon-journey; through their training programme, up until they cross the finish line.
"We have had a long-standing relationship with the Mumbai Marathon and mark 10 years with this edition as their official 'Sports Goods partner.' Through this association, we wish to keep enabling athletes and amateur runners to keep pushing themselves to achieve new goals."
Anil Singh, MD, Procam International said, "We always look forward to associating with brands that embody a zeal for running. Having Asics as a long-standing partner to the event highlights, the brand synergies and the unremitting ethos of #BeBetter.
(With inputs from agencies.)