Kings League Soars with $63 Million Boost for Global Expansion

Kings League, a seven-a-side soccer format, secured $63 million from U.S.-based Alignment Growth for global expansion, totaling over $160 million in funding since 2023. Founded by Gerard Pique in 2022, it seeks to innovate soccer with gamified rules and capture younger audiences via digital engagement.

The Kings League, a novel seven-a-side soccer format, has secured $63 million in funding led by U.S.-based Alignment Growth. This investment will fuel the league's international expansion, particularly into the U.S. market.

Since its inception in 2023, Kings League has amassed over $160 million in funding. Spearheaded by former Spanish defender Gerard Pique in 2022, its unique soccer model features gamified rules for added excitement. Currently, it has hubs in European nations such as Spain, Germany, and France.

Kevin Tsujihara, Co-Founder of Alignment Growth, expressed confidence in Kings League's potential, emphasizing its appeal to younger, digital-native audiences. The league aims to revolutionize how sports are discovered and experienced globally, seeking innovative growth and strategic mergers and acquisitions.

(With inputs from agencies.)