Xiaomi India earns Great Place To Work certification

In India, it recognizes organizations that have created a High-Trust, High-Performance Culture for their employees through the GPTW Certification.

India's leading smartphone brand Xiaomi announced Monday that it has been certified as a Great Place To Work in the country. The certification is awarded by Great Place to Work Institute, an independent research and consulting firm that recognizes outstanding workplace cultures.

Xiaomi India head and global VP Manu Kumar Jain took to Twitter to make the announcement. In a tweet, he said that the certification is given to selected companies across the world.

The recognition shows that 'we are a happy company, we help and respect each other and work as a team,' Manu Kumar added.

"Great Place to Work Certification is one of the most prestigious achievements for any organization across the globe. For an organization to get certified, 70% or more of its employee respondents should rate the organization as a great workplace," Xiaomi said in a statement.

"With the aim of providing a sense of purpose with each task, We have built a strong emotionally engaging inter-connected team fostering a learning culture and driving growth and development."

Xiaomi India has been certified as a Great Place To Work™ by @GPTW_India 💯We have been identified as a true leader across the values of GPTW - High-Trust, High-Performance Culture™🙌A big shout out to the #Xiaomi family, who help us maintain an empowering work culture🙏 pic.twitter.com/7WMTcS0KOU

— Mi India #108MP IS COMING! (@XiaomiIndia) March 9, 2020

Every year, the GPTW Institute partners with more than 10,000 organizations from over 60 countries for assessment, benchmarking and planning actions to strengthen their workplace culture. The survey is conducted based on random sample selection and is completely anonymous.

In India, it recognizes organizations that have created a High-Trust, High-Performance Culture for their employees through the GPTW Certification.

We have invested a lot of effort in building a great workplace and hiring the right talent. We are a brand which encourages an open and transparent culture, along with empowering everyone to be a leader and make learned choices. We are thrilled that all the hard work which has gone into making Xiaomi a great place has been acknowledged and we are now certified as a Great Place to Work®. What makes it even more special, is that this validation comes from our employees who participated in the study and believe in the vision we set out.

Muralikrishnan B, Chief Operating Officer, Xiaomi India

Xiaomi forayed into the Indian smartphone market in 2014 and achieved an unseen feat of market dominance within a short span of time. Last year, the company reached an incredible milestone of shipping 100 Million smartphones within five years in India.

The China-based company prioritizes word-of-mouth marketing and effectively uses social networking platforms to promote its products, interact with fans or the Mi Community, seek feedback to improve its products.

Xiaomi is also committed to the Indian government's 'Make In India' initiative as it produces 95 percent of its smartphones sold in India at local manufacturing hubs, with plans to take the figure to 99 percent, in the coming years.